A launch visual has to work at the size people see it.
An illustration can look impressive on a large canvas and become unreadable beside a short LinkedIn post.
Stephen Stilwell · September 14, 2026 · Product analysisWhat the product offers
Recraft offers AI image and vector generation tools. Official source ↗
The decision that matters
Start with the message and placement. A graphic explaining a product needs hierarchy, readable text, and one clear idea. Use generated imagery where it helps the story, then verify any labels and interface details separately. Do not create a fictional product screen that could be mistaken for the real interface.
Try one bounded task.
Create a visual brief for a fictional scheduling product. Produce three variations using the same message and palette. Review them at phone size. Check whether a reader can identify the idea without zooming and whether any visual implies an unsupported capability.
What to capture
Record iterations, editing time, legibility issues, and what a reader thinks the graphic communicates. Keep the original brief beside the final choice.
Where this analysis stops
No images were generated for this article. Check the applicable license before using outputs commercially; visual consistency alone is not evidence of brand effectiveness.
Source reviewed September 14, 2026. Product access and terms can change. These source links have no affiliate tracking added.
Use the product evaluation worksheet ↗
Find tools worth your time.
Useful AI and software discoveries, practical workflows, and resources for small teams.
Join Useful in Practice ↗