PRODUCT CONTENT BRIEF
Useful in Practice | https://stephenstilwell.com/resources/ai-video-tools/

Product: Useful in Practice
Audience: SaaS founders planning a product demo
Customer task: Compare four editing workflows, then create a product content brief.
Output: 30-second vertical demo
Next action: Download the brief and try one editing workflow.

STORY STRUCTURE
1. Opening: name the customer's problem in one sentence.
2. Proof: show the real steps for this task: Compare four editing workflows, then create a product content brief.
3. Result: show the final output and any limitations.
4. Close: Download the brief and try one editing workflow.

WORKFLOW TO INVESTIGATE
Start by trialing the recorded-footage workflows in the Cardboard and Vyra analyses. Compare the same clips and requested revision.
This is a starting point, not a tested tool recommendation.

BEFORE PRODUCTION
- Collect approved product recordings and safe demo data.
- Confirm each claim, prerequisite and product plan.
- Define captions, aspect ratio and readable screen detail.
- Agree on media licenses, revisions and approval owner.
- Set a budget, deadline and distribution plan.

FAIR TRIAL
Use the same inputs. Ask for one changed opening and one corrected caption. Record setup, generation attempts, cleanup and final export cost.

To commission a tutorial, explainer or demo: https://stephenstilwell.com/partner/?service=demo&from=video-tools#inquiry